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#Brand Strategy
#Strategy

Jet Lagged Proto UFC Fight Week Recap

I was in Las Vegas this week with the Aires crew for International Fight Week. It was a thrilling week of events, hard work, tacos, great coffee, and extensive collaborations with amazing brands, wellness industry A-listers, content creators, influencers, podcasters, colleagues, and athletes. 

I took a red eye home and didn’t sleep a wink. So my planned Las Vegas International Fight Week recap will come next week. In the meantime, here’s the Aires crew of “just the best people” group of Las Vegas International Fight Week overachievers after we wrapped up a killer event inside the top-secret UFC Performance Institute. 

Happy first week of summer, and I’ll catch up with you next week. 

Aires Tech team in front of the UFC performance institute during International Fight Week

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